Sustainability
Sustainability through system thinking
Circular economy expertise applied to fashion. Every decision is data-driven. Every claim verified.
MBA in Circular Economy. Applied to Every Stitch.
We don't approach sustainability as a marketing angle. We approach it as engineers and economists. Our founder's MBA in Circular Economy isn't a credential – it's our operating system.
MATERIAL INTELLIGENCE
↓
Source & Rescue
PRODUCTION TRANSPARENCY
↓
Fair Wages & Hours
LIFECYCLE MANAGEMENT
↓
Repair & Take-Back
Our Metrics
- ✓ 100% cost transparency published
- ✓ 100% natural mono-materials
- ✓ 490 g/m² minimum fabric weight
- ✓ 2-year free repair guarantee
Our Decision Tree: Rescue First, Virgin Last
1. Can we rescue deadstock?
→ YES → Use it
↓ NO
2. Is certified material available in EU?
→ YES → Use it
↓ NO
3. Can we source certified globally?
→ YES → Full disclosure
↓ NO
4. Don't make the product
Current Material Library
BAG #1: The Rescue Mission (November)
- Shell: 490 g/m² GOTS certified European linen
- Lining: OEKO-TEX cotton deadstock (Mežroze, Riga), origin: Bangladesh fabric, saved from disposal
- Thread: 100% cellulose (Portugal)
- Interlining: GOTS cotton with biodegradable adhesive (Germany)
- Total synthetic content: 0%
TROUSER #1: The Investment Piece (December)
- Fabric: 100% Lyocell
- Lining: GOTS cotton
- Thread: 100% cellulose
- Closure: Natural corozo buttons
- Total synthetic content: 0%